CDC Continues National Tobacco Education Campaign with a Special Effort to Target Asian American Smokers

Oakland, CA – The U.S. Centers for Disease Control and Prevention (CDC) is making a special effort to reach out to Asian American smokers as part of their “Tips from Former Smokers” campaign. The CDC will place ads that include a “tip” to encourage smokers to call the Asian Smokers’ Quitline in various Asian-language newspapers across the country. The Asian Smokers’ Quitline is a free nationwide program offering a variety of services: self-help materials, a referral list of other cessation …Read More

New “Gangnam” Cigarette Brand Markets a Deadly Product to Consumers, Youth

OAKLAND, CA – Asian Pacific Partners for Empowerment, Advocacy and Leadership (APPEAL) calls upon Canadian Tobacco and Global, Inc. (CT&G) to end its marketing of a new brand of cigarettes, named “Gangnam” after the upscale district in South Korea, which benefits from the popularity of the similarly-named song by famous South Korean rapper Psy.

March 6, 2013

Rod Lew, Executive Director, APPEAL
(510) 318-7814


OAKLAND, CA – Asian Pacific Partners for Empowerment, …Read More

Creating Resources for a Healthy Eating and Active Living Movement for Asian Americans, Native Hawaiians and Pacific Islanders

Recent years have seen widespread attention in the mainstream press and efforts in the public health sector to address the obesity epidemic and its critical relationships to food and physical activity. Despite this, the effects of obesity in Asian American, Native Hawaiian and Pacific Islander (AA and NHPI) communities are rarely, if ever, included in the larger narrative. The common myth that obesity is not a problem impacting the health and well-being of the AA and NHPI community creates barriers, …Read More

LAAMPP Alumni Continue to Impact Tobacco Control Policy Change in Minnesota LAAMPP Alumni Continue to Impact Tobacco Control Policy Change in Minnesota

Though the Leadership and Advocacy Institute to Advance Minnesota’s Parity for Priority Populations (LAAMPP Institute) runs for 18 months, LAAMPP alumni draw upon skills and connections gained through their participation in their ongoing work serving marginalized communities through tobacco control. With support from ClearWay MinnesotaSM, Vicki Sanders (a current LAAMPP consultant) organized a January 10 quarterly meeting for former alumni and other members of the LAAMPP community to network and to learn from a dynamic speech by political analyst Todd …Read More

Tobacco Control State Highlights Report Shows Limitations in Existing Data and Reporting on AA and NHPIs

APPEAL commends the U.S. Centers for Disease Control and Prevention (CDC) for its new report, released January 25, which shows how each of the 50 states and DC is doing in implementing proven strategies that reduce tobacco use and reports state-specific data on prevalence rates by race/ethnicity. The CDC’s Tobacco Control State Highlights 2012 shows an effort to report data on Asian American, Native Hawaiian, and Pacific Islander (AA and NHPI) communities. However, what the report reveals is that there …Read More

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